Demo Automation & Publishing Platform

DemoForge

DemoForge transforms a three-sentence product brief into a complete, deployable demo—brand identity, landing page, video, PDF, and gated site—in minutes.

  • OpenAI
  • Anthropic
  • Zapier
  • Slack
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The problem

Creating a professional demo requires coordinating design tools (Figma, Canva), copywriting, screen recording, landing-page code, and deployment—each step a bottleneck. Solutions engineers spend hours per demo on manual tasks that don't scale, forcing teams to choose between speed and polish.

Before / After

Before

Writing briefs in Google Docs, hiring contractors for logos, hand-coding landing pages, recording demos in Loom, manually stitching together PDFs, and deploying each piece separately—taking 2–5 days per demo.

After

Run `demo-lab new my-product`, review the generated brand doc, landing page, video, and PDF, then deploy to Cloudflare Pages with one confirmation—all in under 15 minutes.

See it in action

How it works

  1. Write a 3-sentence product brief and run `demo-lab new <slug>` in your terminal

    The CLI reads your brief and initializes a resumable pipeline with cost caps and manifest tracking.

  2. DemoForge generates brand identity—name, logo, palette, voice—via structured LLM calls

    Anthropic and OpenAI models produce a complete brand doc with positioning, color system, and typography.

  3. Landing-page copy is written to fill every field of a typed Astro content collection

    Tagline, hero copy, pain/solution narrative, proof claims, and CTAs are generated with schema validation.

  4. Hero images, social cards, and diagrams render via fal.ai FLUX and d2

    Visual assets are generated, optimized, and placed into your Astro public directory automatically.

  5. Playwright captures a scrolling demo video; MP4 and GIF derivatives are encoded

    The pipeline records your demo page, produces video files, and stages them for embedding.

  6. Deploy to Cloudflare Pages after passing brand-safety, link-check, and accessibility gates

    One confirmation publishes your gated demo with a clean URL, ready to share with prospects.

Workflow diagram

Where it lives

DemoForge integrates via CLI and API: ingest briefs from Slack threads or CRM notes, trigger builds from Zapier workflows, push completed demo URLs back to HubSpot deal records, and notify teams in Slack when a new demo deploys.

Integration surface mockup

What this proves

Skills demonstrated

  • demo automation
  • CLI pipeline design
  • AI-powered content generation
  • brand system scaffolding
  • static site deployment
  • solutions engineering
  • DevOps tooling

Roles this maps to

  • solutions engineer
  • pre-sales engineer
  • developer advocate
  • product marketer
  • technical founder
  • demo engineer
  • sales engineer

Proof boundary

Public — fully synthetic data

This demo uses synthetic data and is not affiliated with, endorsed by, or certified by any third-party service, platform, or vendor mentioned. DemoForge is an independent tool built for demonstration automation; integration names are used for illustrative purposes only.

DemoForge

DemoForge transforms a three-sentence product brief into a complete, deployable demo—brand identity, landing page, video, PDF, and gated site—in minutes.